Broaster Buzz

BrassRail Worlds Famous Chicken

Minnesota’s Brass Rail Honored for Operator Excellence

About 50 miles north of Minneapolis resides the town of Grandy, Minnesota. According to the 2010 census, Grandy’s population was listed at 118; however, Grandy boasts a restaurant that attracts customers from throughout the state, primarily for its Genuine Broaster Chicken®. As a result, Brass Rail has been honored as the latest recipient of Broaster Company’s Golden Chicken Award for Operator Excellence in a celebration at the restaurant on August 30, 2017. The restaurant received the recognition for its history of commitment to the Grandy community, as well as their legacy of serving Genuine Broaster Chicken. “Careful consideration goes into presenting the Golden Chicken Award because we take such pride in all of our operators. Deciding on a recipient is not easy,” said Jay Cipra, President/CEO of Broaster® Company. “Brass Rail is exemplary of our many operators who do exceedingly well and are beloved by their community.”

Brass Rail was established in Grandy by the Biggins family and is now owned by Rod Knowles. Historically the building housed a trading post, a telephone company, a garage, and several different bars in 1926 and 1939 before becoming the establishment it is today.

Since 1972 Genuine Broaster Chicken® has been sold at Brass Rail, which has led the restaurant to being recently named the ‘Best Chicken in Minnesota’ by CBS Minnesota. Brass Rail serves over 112,000 pieces of chicken a week in their small town. To cook this massive amount of chicken, Brass Rail has 9 Broaster 1800 Pressure Fryers with an additional 4 Broaster 1800 Pressure Fryers in their catering trailer.

“It’s an honor for us to have Genuine Broaster Chicken served at an establishment that has such great value in their community,” said Tracy Choppi, Senior Vice President of Marketing and Equipment Innovations at Broaster Company. “They do an excellent job offering our world-class product and operating as a great destination in their community.” Brass Rail’s employees are dedicated to following the Genuine Broaster Chicken Recipe and are always prepared for the next order.

#BetterBeBroaster

A leader who helped shape Broaster Company into what it is today. 🤝⭐
 
Since becoming President & CEO in 2005, Jay Cipra has helped guide Broaster Company through years of growth, innovation, and success. Building on the foundation established in 1954, Broaster continues to expand its global market presence, strengthen foodservice partnerships, grow relationships with regional and national chain operators, and introduce new products and programs to support operators around the world.

Under Jay’s leadership, Broaster has expanded its equipment portfolio with innovations like the E-Series 24 Pressure Fryer, launched branded food programs including Broaster Express® and Rock County Smokehouse®, and invested in manufacturing automation to support continued growth.
 
Today, Broaster continues to build on its legacy of quality and innovation. Thank you, Jay, for your leadership, vision, and commitment to helping move the company, and the Broaster Brand, forward. 🍗
Sweet corn season is here, which means it's the perfect time for fresh menu inspiration.🔥🌽✨

Pressure Fried Mexican Street Corn takes a seasonal staple and turns it into a unique menu feature that's crispy, flavorful, and perfect for summer.

With Broaster Equipment, the menu possibilities are endless.
They say admitting it is the first step… 

but we’d rather say we’re just dedicated to supporting local operators daily. 😋🍗
What makes Genuine Broaster Chicken® different?🍗 

It starts with a process that's been perfected for over 70 years. Genuine Broaster Chicken is prepared using proprietary marinades and coatings, then pressure fried in a Broaster® Pressure Fryer to create the crispy texture and juicy flavor customers know and love. It's this unique combination of ingredients, equipment, and preparation that makes Genuine Broaster Chicken one of a kind.

That's why there's only one Genuine Broaster Chicken. 🙌
Not your typical smoker.🤤🔥🥩

The Smokaroma® Pressure Smoker helps operators create flavorful smoked menu items with less time and less hands-on labor than traditional smoking methods.

✅ Smoke up to 45 lbs. of ribs in under 90 minutes
✅ Hot smoke or cold smoke
✅ Reduce product shrinkage by up to 40%
✅ No basting, turning, or constant monitoring

From ribs and brisket to cheese and vegetables, the Smokaroma Pressure Smoker gives operators more ways to add unique smoked flavors to their menu. 🍖🧀🌽
The secret isn’t complicated: Prep. Cook. Serve. 🍗✨

Become a Genuine Broaster Chicken® Trademark Operator today and give customers a reason to keep coming back.
It's National Chicken Wing Day!🤤 🙌

Whether you're a flats fan or a drums fan, one thing we can all agree on is that a perfectly cooked wing is hard to beat.

Team Flats or Team Drums? Let us know below 👇
peak life experience🍽️🤩🍗

You haven’t lived until you’ve had Genuine Broaster  Chicken®. Find your nearest location with our store locator today! broaster.com/store-locator
From fryer to plate, crispy never looked so good. 🥔🍟

Made from premium Idaho potatoes and coated in a savory pepper seasoning, our Savory Crunch Wedges deliver a crispy bite every time. Quick to cook and built to hold, they're the perfect side for any busy operation.

Ready to add some crunch to your menu?
The perfect pair does exist.🌶️🥤

Nashville Hot Tenders with just the right amount of heat, paired with an ice-cold, crispy coke for the ultimate flavor combo. 🍗🔥

Who else is craving this duo?
A landmark of Broaster Company. 🏗️🤝

In 1997, ground was broken on what would become our administration and training facility. Today, nearly three decades later, this building remains the heart of our operations.✨💡

It's home to our administrative team and our training kitchen, where operators from around the world come to learn the Broaster process firsthand. This facility stands as a reminder of our ongoing commitment to quality, training, and customer success.
The vision? 🙌🏻👀

A box full of Genuine Broaster Chicken🤩🍗
Some combinations just belong together. 🐔🥔

Crispy, juicy Genuine Broaster Chicken Tenders paired with our golden Savory Crunch Wedges creates a combo customers know and love. From the first bite to the last, it's a meal that keeps them coming back for more.