Our Story

We may never find out which came first (the chicken or the egg?), but we do know who invented and patented the first commercial pressure fryer back in 1954: our founder, L.A.M. Phalen.

Broaster Pressure Fryers Changed the Game

You see…Phalen was both a brilliant inventor and an innovative visionary. Drawing heavily upon his vast knowledge of both pressure cooking and deep frying, he combined the two processes into a single, commercial cooking appliance.

The result? A combination of quality, flavor, and cooking speed the world had never seen. A process so revolutionary and so special, it required its own distinct name: Broasting®.

Along with patenting his unique invention, Phelan wisely trademarked the words “broaster™” and “broasted food™” to ensure his cooking method would always remain proprietary, as it does to this day.

With all the legalities wrapped up, L.A.M Phelan began manufacturing the first Broaster Pressure Fryers under the moniker of Flavor Fast Foods, Inc.

And from this platform in 1956, Broaster Company was hatched.

There’s Only One Genuine Broaster Chicken

Genuine Broaster ChickenIt wasn’t long before Genuine Broaster Chicken began gaining notoriety as an ideal solution for Wisconsin Supper Clubs looking to serve signature menu items to their patrons.

Prepared with the freshest available chicken, proprietary recipes, and our unique cooking process, Broasted chicken fit the bill perfectly.

And, as our reputation grew, we expanded our line of Broaster Foods coatings and marinades to include new ingredients that could be used to pressure fry fish, vegetables, beef, and pork products – providing the versatility to create mouthwatering entree options and keep customers coming back time and time again.

Although Broaster’s roots run deep in Wisconsin’s Supper Club culture, as the years went on, we began serving a variety of new food service operators with increasing demands for faster, more portable menu options.

In order to keep up with these newfound needs, we introduced a full line-up of frozen foods under the Broaster Recipe label in the 1990s, so operators could expand their menus and serve high-quality items with greater convenience.

The Taste of Chicken…Perfected.

With Genuine Broaster Chicken providing exceptional solutions for sit-down restaurants, Broaster Company has since released two additional branded trademark food programs – Broaster Express and Rock County Smokehouse.

These two drop-in concepts are tailor-made for convenience store, grocery store/deli, and other, more limited food service environments and allow operators to offer the same, delicious Broasted chicken despite having different service levels.

Genuine Broaster Chicken 8pc chickenBroaster brands and products can be now found in almost all foodservice segments, such as:

  • Restaurants
  • Convenience stores
  • Grocery stores
  • Food trucks
  • Hospitals
  • Veterans service centers
  • Colleges & universities
  • Food courts
  • Even major restaurant chains!

For over 65 years, Genuine Broaster Chicken has been providing delicious, pressure-fried, broasted chicken to operators focused on one main objective: serving the best-tasting chicken to satisfy customers and keep them coming back.

Our success is built upon our commitment to helping our operators fulfill that objective with a great range of signature menu items – from classic Genuine Broaster Chicken to Spicy Bone-In Chicken to Genuine Broaster Chicken tenders, and more.

Are you ready to upgrade your menu?

Become An Operator

Bringing America’s Favorite Chicken to your customers is easy and profitable. Ready to become a licensed trademark operator?




For more than 65 years, Genuine Broaster Chicken has been providing a faster and more convenient way for establishments to provide premium restaurant-quality chicken that keeps customers coming back for more.

Here are the 3 keys to premium-quality fried chicken:

📌Fresh chicken
📌Customer-raving recipes
📌Efficient processes

#GenuineBroasterChicken #BetterBeBroaster
How many times did you have to pause it to get your fav? 🤔

#GenuineBroasterChicken #BetterBeBroaster
Being part of the Broaster Family means having distributors, fellow operators, and Broaster support as resources. 

Looking to become an operator? Just ask Bill why it works for him! 

#GenuineBroasterChicken #BetterBeBroaster
#FAQFryDay: Can you make Genuine Broasted Chicken at home?

The #ChickenExperts know!
No, true Genuine Broasted Chicken is cooked in a commercial grade pressure fryer, manufactured by Broaster Company, using  Broaster Company proprietary ingredients and signing a Trademark Agreement to advertise it as Genuine Broasted Chicken.

#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Nice & Crispy!
🎶 Those words are music to our ears.

#BetterBeBroaster #BroasterChicken
#BetterBeBroaster #BroasterChicken #Foodie #FoodTok #TikTokFood
We're going all in on #WingWednesday this week. Want to join us?

#BetterBeBroaster #BroasterChicken
~ Executing the rollout of our Ventless Fryer in 200+ locations in about 6 months ~

Broaster Ventless Fryer Features:
- Plug and play for operator
- Customized fryer display
- Fryers were pre-programmed with cook times and temperatures
#BetterBeBroaster #BroasterChicken
Want to become an operator?

Broaster is your one-source solution for your foodservice needs. Known in the industry for holding the patent for the first commercial pressure fryer, Broaster has evolved beyond just an equipment manufacturer to a leader in branded food programs. 

Not sure which program is right for you? #BetterBeBroaster #BroasterChicken
Contact us and we can recommend what program fits best based on your needs.

#BetterBeBroaster #GenuineBroasterChicken
📍 See you in Chicago!
We're getting ready for the 2024 National Restaurant Association Show at McCormick Place in May!

Come see us at Booth 3801 for demos and tasty #GenuineBroasterChicken. And the Kitchen Innovation Award Showroom to see our award-winning E-Series 24G. #BetterBeBroaster
Broaster Legacy Series -- Tried. True. Tested.

Our state-of-the-art pressure fryers cook foods under controlled pressure in a sealed environment resulting in:

🔴 More tender, juicy and flavorful foods
🔴 Less oil absorption and reduced overall oil usage
🔴 Greater food production per machine for a better ROI

#BetterBeBroaster #GenuineBroasterChicken #RestaurantIndustry
Shoulda gotten Broaster 😉 #BetterBeBroaster #GenuineBroasterChicken
In case you missed the eclipse...we got it on camera! #GenuineBroasterChicken #BetterBeBroaster

Checkout these two Broaster Pressure Fryers!
The American Legion in Mattoon, Illinois has had one of their pressure fryers since 1985 and recently got a second one installed. 

We love when our operators expand with a new machine that works right alongside their original machine. #GenuineBroasterChicken #BetterBeBroaster
National #BeerDay calls for some #GenuineBroasterChicken and a cold one!

🍻 Cheers! #BetterBeBroaster