Broaster Buzz

GBC Inventor

L.A.M. Phelan – Broaster Company Founder

L.A.M. Phelan was a man who refused to accept the adage “It can’t be done.” From boyhood on, successfully applied inventions were his vocation and avocation. When his search for a fast and simple method to prepare chicken led him to the conclusion there was no such method in existence, it was only natural for him to invent one. So with inspiration and perspiration he succeeded in creating Genuine Broaster Chicken and the Broaster Pressure Fryer.

The first Broaster Pressure Fryers were manufactured in 1954 by Flavor Fast Foods, Inc., a company formed under the leadership of Phelan and staffed by people associated with another of his businesses, Tekni-Craft. Two years later, in 1956, Broaster Company was officially formed as a partnership and began selling its line of specialty foodservice equipment, accessories, and food product ingredients through a nationwide distributor organization.

Prior to that venture, as a very young man Phelan worked with inventors of carton-making machinery, oil burners, steam traps, and other items. From 1901 to 1920 he was associated with such concerns and projects as American Car and Foundry Company, Monsanto Chemical Company, Panama Canal project, Allis Chalmers Company, and Goodyear Tire and Rubber Company in the fields of invention and development.

Independently, from 1912 to 1920, Phelan was busy inventing and developing the original, non-deteriorating mercury switch on which he eventually obtained 52 patents and the likes of which enjoyed worldwide use.
In 1920 he created the Absolute Con-tac-Tor Corporation for the production and sale of the mercury switch. This company grew from its original location in Chicago, to Beloit, Wisconsin and finally to Elkhart, Indiana. Also to his credit is the fact that he conceived and built the first automatic gasoline pump, the first automatic toilet, the first automatic commercial refrigerator, and first and only automatic continuous ice cream freezer.

In 1928, after an extended period of world travel, Phelan returned to lead the Taylor Freezer Corporation in Beloit, in which he had previously invested. Under his direction Taylor became a recognized leader in the ice cream freezer industry. At that time, there were more Taylor freezers in use around the world than all other freezers combined.

In 1936 Phelan started another enterprise, X-Ray Quality Equipment, devoted to the manufacture and sale of quality x-ray tubes – this at a time when the manufacture of x-ray tubes was mostly confined to the General Electric Company and a few German firms. This organization operated profitably until 1949 when fire completely destroyed the plant.

Meanwhile, in 1945, after many years of legal research, Phelan embarked on a completely unique program of combining the basic principles of profit-sharing, ownership-responsibility, and business management by organizing a group of over forty of his employees into a company known as Tekni-Craft. Tekni-Craft was organized as a partnership of employees using Taylor Freezer Corporation’s plant and facilities to produce the Taylor Freezer line – a plan which is said to have been a tremendous success in every respect.
Still another successful Phelan business venture was a chain of frozen custard stores called Zesto – a nationally operating franchise organization using Zest-O-Mat freezers, which were invented, designed, and developed by Phelan.

As an inventor, designer, manufacturer, financier, and business manager, Phelan was associated with successful inventions and their development all of his life. The crowning achievement of his career came when he invented the “Broasted” chicken process in 1954, a revolutionary method of preparing chicken, and other foods, by combining pressure cooking and deep frying concepts. This process was immediately successful and exists today under Phelan’s creation of Broaster Company, a provider of Branded Food Concepts, Pressure Fryers and other foodservice equipment, manufacturer not far from where Mr. Phelan got his start in Beloit, Wisconsin.


Broaster Company distributors work around the world to be your resource for equipment, food, & everything dealing with Broaster Company & Genuine Broaster Chicken. 

Some of our distributors took a little time at the @nationalrestaurantshow to introduce themselves & tell you their favorite things about Broaster Company!

#GenuineBroasterChicken #BetterBeBroaster
You already know our Broaster 1800 Pressure Fryer offers the best combination of production capacity and space efficiency! 🔥

#GenuineBroasterChicken #BetterBeBroaster
You heard it here first! 📢

Interested in our high-quality pressure fryers but already have your own chicken brand? That’s OK! You don’t have to be a trademark operator to use our equipment. 

Want to use Broaster Pressure Fryers & create your own private label program? We can help you with that, too! Broaster has a team of foodservice professionals to assist with developing custom menus, coating blends and a foodservice program that is perfect for your larger, multi-unit operation.


Visit us here —> & we can recommend what program fits best based on your needs.

#GenuineBroasterChicken #BetterBeBroaster
💥 For convenience store owners, Broaster Express is a top choice to meet your foodservice needs! 💥

The Broaster Express® Branded Food Program features our exclusive Broaster Ventless Fryers or our Broaster Pressure Fryers, delicious top-quality, ready-to-cook Broaster Foods®, unique flavor profiles and nationally recognized branding. We also offer a full line of appetizers and dipping sauces. 

It’s an unbeatable line-up of grab ‘n’ go deliciousness that will keep customers coming back again and again.

We can recommend what program fits best based on your needs! 

Get in contact with us today 👉

#GenuineBroasterChicken #BetterBeBroaster
The Smokaroma Pressure Smoker combines the modern scientific method of pressure cooking with pressure smoking to create delicious, juicy smoked foods. 

 🔺Pressure smoking can reduce shrinkage by up to 40%
 🔺Smoke up to 45 pounds of ribs in under 90 minutes
 🔺Small footprint compared to traditional smokers

#GenuineBroasterChicken #BetterBeBroaster
Genuine Broaster Chicken is truly one-of-a-kind chicken! 🤩

See some of our favorite reactions —> 

#BetterBeBroaster #GenuineBroasterChicken
Don’t judge me, this chicken is too damn good 🤫

#GenuineBroasterChicken #BetterBeBroaster
About Our Trademark Food Program

In order to offer customers world-famous Genuine Broaster Chicken, operators must comply with the following requirements:

🔺Prepare your fresh chicken using our exclusive Chickite® or Supreme® Marinade or purchase Chickite Plus premarinated chicken and Slo-Bro® Coating
🔺Follow all preparation and cooking guidelines
🔺Cook your fresh chicken in a proprietary Broaster Pressure Fryer
🔺Have a signed, licensed trademark operator agreement on file with Broaster Company

And the best part - there's no marketing fees, franchise fees or royalties!

#GenuineBroasterChicken #BetterBeBroaster

That’s it, that’s the caption!

#GenuineBroasterChicken #BetterBeBroaster"
Are you looking for the BEST fried chicken to enjoy on #NationalFriedChicken day?

Check out Genuine Broaster Chicken 😮‍💨😍

Find a location near you 👉

#GenuineBroasterChicken #BetterBeBroaster
Looking forward to lunch so you can eat your leftover Broaster, only to realize you forgot it at home… 😢

#GenuineBroasterChicken #BetterBeBroaster
Happy 4th of July! 🇺🇸

We hope you get to celebrate eating some juicy Genuine Broaster Chicken! 

#BetterBeBroaster #GenuineBroasterChicken
Broaster Company offers branded food concepts that increase customer traffic and generate bigger profits!

This is truly one-of-a-kind chicken. And the only one that delivers memorable meal experiences for customers. It’s Genuine Broaster Chicken®, and it’s been a trusted iconic brand for more than 70 years. 


Contact us —> & we can recommend what program fits best based on your needs!

#GenuineBroasterChicken #BetterBeBroaster

If you’re ever in Parma, Ohio, make sure to stop at Marsella’s Pizza! Their pizza dough and sauce are handmade fresh everyday!

Along with their award-winning pizza, they offer a full menu with a wide selection of your favorite foods including mouth-watering Genuine Broaster Chicken, delicious ribs, pasta, sub sandwiches, specialty salads & more!
Check them out 👉

#GenuineBroasterChicken #BetterBeBroaster
Our most popular Pressure Fryer model is our Broaster 1800!

The Broaster 1800 was designed for maximum space efficiency & can produce up to 14 lbs. of fresh chicken per load.

Standard Features:
💥Fast and productive
💥Unique pressure activated cover locking mechanism
💥Proven round cooking well design
💥Fully welded cooking well
💥Easy to operate
💥Unique Auto CompTM feature
💥Automative cook cycle counter
💥Built-in filter system
💥Touch screen controller option available

#GenuineBroasterChicken #BetterBeBroaster