FAQ

Broasted chicken is battered and cooked in oil as well, but deep fried in a pressure cooker. It instantly locks in all the juices by immersion process cooking all sides of meat and once. One of the main differences between baking and frying is the heat source used to cook the food.

Broasted chicken is a trademark of the Broaster Company because we were the first to the bring pressure-fried, proprietary marinated chicken to the market and trademark the result!  If it sounds familiar, KFC claims a secret recipe for pressure-fried chicken as well, but cannot call it Broasted chicken because they don’t own the trademark.  The Broaster Company does partner with operators to serve Broasted chicken by following our program, using Broaster pressure fryers, and Broaster proprietary ingredients.

Broaster Company has been an expert in pressure frying since 1954, when our founder, L.A.M. Phalen, invented “broasting,” as he originally called the process. In the 65 years since, Broaster Company has developed as a leading manufacturer and supplier of pressure fryers along with other specialty foodservice equipment, accessories, and food product ingredients. Today’s Broaster® Pressure Fryers build upon this proud history of innovation with the inclusion of advanced solid-state controls featuring 10 time and temperature presets. Additional innovation of the SmartTouch, Touch Screen Controller provides a complete library of pre-programmed Broaster Foods cook times and product photos. Our pressure fryers feature a round of cooking well design with a specially engineered cold zone for superior heat distribution and improved oil filtration, and a reputation for durability beyond compare.

Pressure Frying is similar to conventional open frying in which foods are heated to cooking temperature in a well filled with cooking oil, except that in a pressure fryer the food is cooked under controlled pressure in a sealed vessel.

Foods cooked in a Broaster® Pressure Fryer are much more tender, juicy, and flavorful because moisture and natural juices are retained.

Cooking under pressure in a sealed environment prevents food from losing its moisture. When moisture evaporates from food during frying, it is replaced by the oil it is fried in. Oil absorption during open frying has been found to be as much as 20%. Pressure frying seals the food’s moisture and natural juices within the product, preventing the penetration of cooking oil.

Preparing Genuine Broaster Chicken begins with our time proven recipe. We add our unique marinade and coating to our proprietary Broaster® Pressure Fryer cooking process, and you can offer products with the irresistible flavor, crispiness and juiciness that attracts more customers – and helps your profits soar!

No, true Genuine Broasted Chicken is cooked in a commercial grade pressure fryer, manufactured by Broaster Company, using  Broaster Company proprietary ingredients and signing a Trademark Agreement to advertise it as Genuine Broasted Chicken.

There are none! Our Trademark programs do not include any franchise or royalty fees to the operator; just a commitment to serve our products, using our equipment and proprietary recipes as outlined in the agreement.

A trademark program is between licensor and licensee, identifies trademark(s), how the trademark can be used, identifies products/services and how they are to be used, includes a geographic territory in which licensee may operate and sell products, and provides quality control with clear stands as to the nature and quality of the licensed trademark product/service.

A franchise program allows the franchisor to grant rights to operate under franchise regulations including right to utilize the franchisors trademarks, trade dress and business systems. This agreement includes territory rights, operation procedure mandates, initial and on-going fees often called “royalty” fees. Marketing fees and obligations, restrictive covenants and non-competes are also required.

Not at all! The Genuine Broasted Chicken programs are flexible with menu and equipment options related to a variety of channels including convenience stores, restaurants, grocery delis, food trucks, universities, and more!

Yes, when you become an operator, you will have access to our training experts along with training materials and our national marketing team.

Yes, we offer multiple program options to best meet your store and financing partner to help get you started.

Call us at 800-365-8278 and let’s talk chicken!

Download The Program Brochure

Find A Genuine Broaster Chicken Location

Testimonial

We won Best of the Bay again this year for our Broasted chicken!! That would be 14 years straight! Been serving broasted chicken for over 50 years and have to say you have the best equipment! THANK YOU!!

John Smits of Redwood Inn, Green Bay, June 23, 2019

Become An Operator

Bringing America’s Favorite Chicken to your customers is easy and profitable. Ready to become a licensed trademark operator?

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#BetterBeBroaster

#FAQFRYday 💬 "How much does your equipment cost?"

Great question! 💡 Pricing can vary based on your setup, needs, and location — so the best way to get an accurate quote is by connecting with your local distributor.

Ready to get started? We’ll point you in the right direction 👉 Visit Broaster.com/distribution
Our friend from Youtube says, "The chicken was juicy and the skin was flavorful."

Now we're hungry for Genuine Broaster Chicken 😋
#NationalOnionRingDay calls for something crispy, golden, and unforgettable! 🧅 

Let’s talk about one of our fan-favorite frozen picks — Broaster’s Beer Battered Onion Rings 🍺✨

Made with whole, sweet Spanish onion slices (never processed or extruded!), these rings are packed with bold flavor and crave-worthy crunch your customers will love bite after bite.

Now available nationwide through @dotfoodsofficial
#FAQFRYday 🍗💡 "Why is my chicken coming out too dark?"

If your chicken’s looking a little too golden… it might be your oil! 🔍

👨‍🍳 Pro Tip: It’s probably time to filter or replace your oil. Regular oil maintenance keeps your pressure fryer in top shape and your chicken perfectly crispy every time.

✅ Clean oil = Better taste, better color, better results!
Happy Father’s Day to all the dads out there! Whether you’re manning the grill or enjoying some well-deserved pressure-fried chicken, here’s to a day full of flavor and appreciation. #BetterBeBroaster
Check out how @thelodgesouthhaven took our Genuine Broaster Chicken tenders 🍗 and turned it into an interesting, delicious appetizer! They start by skewering Genuine Broaster Chicken tenders with their sweet Belgium waffles. 🧇 Then, the dish is drizzled with farm-fresh blueberry jam. 🫐 It is served with 100% pure Michigan maple syrup for dipping.

We love to see how you use your own creativity with our #GenuineBroasterChicken!
What do we hear all the time about our Genuine Broaster Chicken®? BEST. CHICKEN. EVER. What do you think? 😉 #BetterBeBroaster #GenuineBroasterChicken
#FAQFryDay: How do I clean my Broaster Ventless Fryer?

** Allow the unit to cool completely before cleaning or serious burns could occur.

1. Turn power off, disconnect from main power supply & remove access door
2. Remove the food basket & basket lift platform for easy cleaning.
3. Unlatch filter tray & pull tray out with your free hand under the tray & swing tray down 45º. With both hands, pull the tray out towards you.
4. Remove air filter & grease filter from filter tray; set air filter aside so it will not get wet while cleaning other parts. NOTE: The air filter has steam passing through it during the cooking process, let the air filter dry out overnight before reinstalling it into the filter tray.
5. Raise element by placing element arm above element retainer & allow oil to drip from it for a few minutes.
6. Carefully remove cooking pot, pour oil through strainer & filter paper or discard used oil properly. The cooking pot can be cleaned in the sink or dishwasher. When changing oil, soak cooking pot, food basket, & basket lift platform in Broaster’s Cooking Well Cleaner (99500) for a minimum of 15min to a maximum of 12hrs.
7. Remove splash tray for easy cleaning.
8. Wipe element guard & interior of chamber with clean cloth or paper towel to remove any crumbs. Clean walls, floor & ceiling of cooking chamber.
9. Completely clean outside panels with non-abrasive stainless steel cleaner & polish.
10. Product door, food basket, lift platform, cooking pot, filter tray, grease filter, and splash tray can be removed & placed in the dishwasher. If using a dishwasher or soap, you will need to neutralize parts with a vinegar & water solution. *There is no need to neutralize parts when cleaning with Broaster’s Cooking Well Cleaner (99500).
11. Place splash tray & reassembled filter tray back into unit. BE SURE magnet end of grease filter is on the right side of filter tray when in place. Return filtered oil or add fresh oil to Cold Oil Level Line. Replace cooking pot, lower the element into the cooking pot, replace basket lift platform & food basket. Unit is ready to operate.
🍗 Premium Quality. Unmatched Flavor. Quick & Easy.
Our Frozen Chicken Tenders are the real deal — made from 100% closely trimmed breast tenderloin (never formed or processed!).

✔️ Marinated with our exclusive blend
✔️ Lightly breaded for perfect crisp & flavor
✔️ Frozen & ready to cook in no time

Perfect for grab ‘n go menus or back-of-house speed.
👉 Learn more here: https://ow.ly/qqlH50W3jcn 

Now available Nationwide through @dotfoodsofficial #BroasterChicken #FrozenFavorites #ChickenTenders
#FAQFRYday

How do I know what equipment is right for my location?

Get in touch with a distributor 😊 Our trained, knowledgeable distributors can walk you through your goals and how our equipment can help you achieve those goals. Get in contact with your area's distributor by visiting broaster.com/distribution